Workshop Product Impact
by Peter-Paul Verbeek, Nynke Tromp, Dan Lockton and Steven Dorrestijn
Learn tools and participate in sessions about designing for guiding and changing user behaviour.
The exact programme will depend on the amount of participants. Probably there will be two parallel workshops. The main goal in both workshops will be to engage in a design session where the explicit goal is to try to guide and change the user’s behaviour by technical meassures. For this participants will be made aqainted with some tools, models and concepts. Participants will thus learn tools and experience their use. The researchers also hope to learn which tools and procedures are most effective.
Example assignement:
- Adapt the OV-chipkaart system at railway stations to prevent that people forget to check out.
- Redesign the interior of a bus coach to prevent violent behaviour against the bus driver.
- Design a (smart) energy meter that triggers people to reduce houshold energy consumption.
Report of the 2009 DfU symposium workshop on Product Impact
by Nynke Tromp en Steven Dorrestijn
Intro
(from the symposium proceedings; the complete description of the 2009 workshop can be found in the symposium proceedings.)
Anticipating how products guide and change user behaviour helps preventing undesired product use, or helps promoting a desired behaviour change. In this workshop participants tried to design with the explicit intention to guide and change user behaviour. The workshop started with introductory presentations by Steven Dorrestijn and Nynke Tromp about some theoretical background and basic concepts concerning product impact on user behaviour. Dorrestijn talked about the philosophy of technology as a background of product impact theory. Next, he explained the difference between physical and cognitive product impact. Tromp took over and introduced how the influence on behaviour can be coercive, persuasive or implicit. She then explained the design assignment. The 35 participants worked on the assignment in groups. Finally the outcomes were presented to each other.


